Can’t stomach the thought of Black Friday shopping? Locally owned and operated retailers along the Emerald Coast are teaming up with American Express to promote â€œSmall-Business Saturdayâ€ onÂ November 30th. Encouraging consumers to spend their time and their money at local businesses resonates with the small-town and community-oriented values of the Emerald Coast. By shopping with local retailers, you’re supporting the men and women who make the Emerald Coast home, and your dollars get reinvested back into the towns and communities you love so much. Don’t know where to start? Emerald Coast Magazine’s “Best Of” issue highlights readers’ favorite restaurants and retail stores. You can put the power of social media to work for you as well; be sure to like your favorite stores and follow their Twitter feeds for the most updated information. You can also follow #shopsmall on Twitter for tips, tricks, and inspiration. The weather is supposed to be picture-perfect Thanksgiving Weekend, so just head out and explore your favorite areas. From Destin to Rosemary Beach, there are plenty of options, and ways you can support small businesses this holiday season.